Mayo, a Kiss and Controversy
Most people don’t even blink when they see kissing between a guy and a girl—opposite-sex lip-locking is taken for granted. But a kiss between two guys is a different story. Who would think that an innocent guy-on-guy kiss in a mayo commercial would cause a controversy? Check out the commercial below:
The ad was supposed to run in the UK for five weeks, but Heinz pulled the commercial after just one week. Why? Apparently over 200 people found the ad offensive and felt it was “inappropriate to see two men kissing.” Thankfully, Heinz changed their mind and decided to run the ad anyway.
Isn’t it kind of hypocritical that an innocent kiss between two guys in a mayo commercial is cause for controversy, but Katy Perry’s “I Kissed a Girl”—a song about girl-on-girl kissing—is a worldwide hit?
Tags: advertisements, discrimination, gender, GLBTQ, homophobia
(11 votes, average: 4.55 out of 5)
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July 24, 2008 at 11:08 pm
i think boys have a right just like girls do! i mean why do people think girl on girl interaction is hot but not boys on boys! i dont think thats fair! :):)
p.s. boys if you like another boy, you go for it! dont let other people hold you back go with what you believe
~savannahpeach~
July 25, 2008 at 10:41 pm
Unfortunately, the reason people had a problem with this was likely not due solely to the fact that two men kissed in it, but rather that it was in such a domestic scenario- it seems to be easier for some to accept that gay people exist if they can pretend that we queers don’t have families and lives which are virtually no different from their own.
For some people, the idea that gay people can live together in a domestic situation and raise kids seems to be the stuff of nightmares- just read some of the justifications used to push forward Prop 8 in California.
I’ve seen several other UK commercials which included two men kissing, yet from what I’ve read, the majority of them were pretty much ignored. Of course, none of them showed two men kissing in a stable domestic situation, and none of them involved kids in any way. It makes you wonder, what are these people really offended by?
July 26, 2008 at 1:36 am
Everyone so stupidly sensitive nowadays. Besides the video was a JOKE! Hello get it New york style deli flavors! He had the accent of a deli guy in NYC they where personifying the role of “mom” as a NYC deli guy because of the stupid mayonase.
August 6, 2008 at 2:00 am
omg this ad is so cute!!!
i love it
btw i know heaps of kids with les and gay parents and a lot of ppl dont kno coz they dont go around screaming it. thts ignorant
August 27, 2008 at 10:04 am
i feel that it is a joke but not a real funny one its not terribly tasteful